My journey in storytelling started at school with an essay assignment to write about my life.
It got a high mark and, combined with the results of a careers assessment of my abilities which showed I was good at writing, brought encouragement that I could make a career from writing. Spurred by that, I set myself the goal of becoming a journalist. Nine years later I had achieved that after graduating from Britain’s top journalism school.
I’ve been a professional writer – first a journalist and editor, then a PR practitioner – since 1988, so finding the right words to tell your story is something I have a lot of experience of doing. I’ve written everything from news and features to advertorial and technical features for B2B titles as well as scores of press releases.
So you can be sure your story is being told using the most effective words to communicate your key marketing messages.
If you’d like to see examples of copywriting I’ve done for clients, contact me by email. Meantime, check out my blog.
Angus school pupils, teachers, firms, career advisors and college staff focused on the apprenticeship family while discovering local training, job and enterprise opportunities in the ‘It’s Your Future!’ Angus Careers Fair at the Carnoustie Golf Hotel. This year the...read more
Client News – Andrew Carnegie’s great-great-great grandson to play him…at Carnegie Hall Dunfermline!
A musical about the life of legendary Scots businessman and philanthropist Andrew Carnegie will have a two-night run at Carnegie Theatre, Dunfermline, starring his great-great-great grandson as him, to mark the centenary of his death. 28-year-old singing teacher Joe...read more
Trainee accountant Murray Mitchell recently earned the first full international caps for a Strathmore RFC player in its 85-year history over two successive weekends. The 21-year-old from Forfar, who learned his rugby from age seven in the Strathmore Sharks youth rugby...read more
A Scottish startup selling cutting edge off-grid power products has landed a substantial five-figure order from Staples Solutions UK as its first deal. Dundee-based Powercases (Scotland) Ltd is the European arm of the Canadian Powercases brand which since 2012 has...read more
Five Scottish rugby stars are backing the work of an Angus community rugby trust by agreeing to become ambassadors for it. Internationalists Matt and Zander Fagerson have been joined by former Scotland international Suzie Newton, new Scotland Rugby League cap Murray...read more
Business people can ask questions about the economy of a Bank of England official at a St Andrews Business Club event on November 21. William Dowson, the Bank of England’s Agent for Scotland, will talk about the current economic climate, interest rates and the...read more
Client news – Angus 3D Solutions will help deliver up to £1bn circular economy benefits by bringing F1 tech to Scotland with £175k Zero Waste Scotland grant
A sector-leading Scots 3D printing start-up is set to help deliver up to £1 billion of benefits to the economy of Scotland by bringing cutting-edge F1 technology to Scotland for the first time thanks to a £175,000 grant from Zero Waste Scotland. Last year global...read more
Scotland’s leading independent lift company, Caltech Lifts, has chosen its 40th birthday celebrations as the moment to help Dundee’s hard-pressed foodbank by donating one if its vans to replace one beyond economic repair. The family firm, founded in Dundee in 1978 by...read more
Client News – Scots vintage specialist invests to meet demand for design trend inspired by V&A Dundee cruise liners exhibition
Scottish vintage specialist Scaramanga has invested in curating its biggest & best range of original antique and vintage travel trunks and suitcases to satisfy an expected home furnishing trend created by the inaugural exhibition at V&A Dundee. Scaramanga founder and...read more
Businesses from Fife and Tayside will have a chance to hear and question Scotland minister Lord Ian Duncan on Brexit and other prominent business issues at an evening event in St Andrews on October 25. In the ‘Ask the Minister’ event, organised by Fife Chamber of...read more