by Alan S. Morrison | Sep 18, 2020 | Business news, Client news, Recruitment
Scots recruitment software innovator eTalent has begun its overseas expansion with the appointment of Dublin-based Venture Financial Recruitment as its Ireland Distributor in a two-year £200k+ deal. Edinburgh-headquartered eTalent offers a unique AI-driven web...
by Alan S. Morrison | Sep 17, 2020 | Client news, TV, Vintage
While most UK retailers are announcing bad news, Scots vintage specialist Scaramanga is celebrating its products being seen for the first time on a global network TV drama. Innovative new show, The Third Day, starring Jude Law, Emily Watson and Naomie Harris,...
by Alan S. Morrison | Sep 14, 2020 | brand awarness, communications, marketing, PR, public relations, reputation, Reputation management, Sales
When it comes to talking to any potential commercial client about why they should consider using PR, it always comes that moment where they ask me the same ‘$64,000’ question – how will this bring me new business? It’s a very fair question and one which you deserve a...
by Alan S. Morrison | Sep 7, 2020 | communications, marketing, PR, public relations, reputation, Reputation management
Most people who’ve heard of or seen the term ‘PR’ or ‘Public Relations’, often in the news, have an understanding of what they think it is. But, for various reasons, what they understand is usually either wrong or, at best, only a partial picture. What they typically...
by Alan S. Morrison | Aug 18, 2020 | communications, marketing
This month’s print edition of Wired UK has a great piece in the Ideas Bank section about how marketer Jose Miguel Sokoloff and his team at Lowe-SSP3 in Colombia helped the struggle against the FARC guerilla movement there by using clever marketing techniques. Careful...
