by Alan S. Morrison | Nov 12, 2023 | Business news, customer service, Management, marketing, PR, public relations, reputation, Reputation management, stakeholder management
In case you missed it, last week Northern quality supermarket chain Booths announced that it’s removing self-scan tills at its stores (except the two busiest “to meet the needs of our customers during very busy periods.”) because “We have based this not...
by Alan S. Morrison | May 10, 2023 | communications, customer service, Management, Process optimisation, Strategy
The rapid influx of the new wave of Artificial Intelligence (AI) tools – from ChatGPT and DALL-E to Google Bard and New Bing Chat AI Chat – have brought predictions of job losses as processes currently done by people will in future be processed by AI-driven IT. Many...
by Alan S. Morrison | Jul 1, 2020 | communications, Covid-19, customer service, marketing, PR, public relations, reputation, Reputation management, stakeholder management
Managing expectations is a key part of effective stakeholder and reputation management because it’s about building and maintaining trust for a long-term constructive relationship. In his 1999 business autobiography Direct from Dell, Michael Dell says one of his key...
by Alan S. Morrison | Jun 23, 2020 | communications, Covid-19, customer service, Management, marketing, PR, public relations, reputation, Reputation management, Sales, Strategy, Trust
The existential fear created by the Covid-19 pandemic and resulting lockdown has generated a retreat to trusted brands according to Survata research quoted by Search Engine Land. This isn’t surprising. Most of us react to a threat we can’t challenge by retreating to...
by Alan S. Morrison | Mar 10, 2017 | CRM, customer service, Manners
I recently had the pleasure of meeting a business owner whose business card has on the back lists of things he loves and hates. As well as being a great way to quickly share his personal and company values, it struck a chord with me – what would mine be? The first one...
by Alan S. Morrison | Feb 7, 2017 | CRM, customer service, marketing, time management
I plead guilty. But to what? Having had a rubbish website 🙁 Oh the shame of it. The embarrassment when I handed someone my business card and knew they’d probably go and look at it. Sometimes I’d tell them not to. But, of course, like telling someone not to think of...
