My journey in storytelling started at school with an essay assignment to write about my life.
It got a high mark and, combined with the results of a careers assessment of my abilities which showed I was good at writing, brought encouragement that I could make a career from writing. Spurred by that, I set myself the goal of becoming a journalist. Nine years later I had achieved that after graduating from Britain’s top journalism school.
I’ve been a professional writer – first a journalist and editor, then a Public Relations practitioner – since 1988, so finding the right words to tell your story is something I have a lot of experience of doing. I’ve written everything from news and features to advertorial and technical features for B2B titles as well as scores of press releases.
So you can be sure your story is being told using the most effective words to communicate your key marketing messages.
If you’d like to see examples of copywriting I’ve done for clients, contact me by email. Meantime, check out my blog.
Client News – Angus 3D Solutions investing £165k+ in new people, equipment & premises to enable 20%+ growth
Scottish prototyping and 3D-printing company Angus 3D Solutions is investing more than £165,000 in new people, equipment and bigger premises to enable it to achieve turnover growth of 20%+ by the end of 2023. The Brechin-based firm, led by manufacturing veteran Andy...read more
Client News – Royal Patron’s latest visit is icing on 5th Birthday cake for Strathmore Community Rugby Trust
The Earl of Forfar has joined participants in the Walking Rugby project run by the award-winning Angus rugby charity he became Royal Patron of in 2020 and talked to some of the young volunteers it has developed into coaches as it celebrates its fifth birthday. As part...read more
Award-winning Angus sports charity Strathmore Community Rugby Trust is inviting everyone to a family fun day on June 18 to celebrate its fifth birthday and achievements to date. The trust was founded in 2017 by its chair, Stuart Gray, to increase public participation...read more
Client News – Primary pupils overcoming emotional blocks to effective learning with portable ‘trail mats’ designed by Angus therapist
Scores of Angus primary pupils are being helped to overcome temporary emotional barriers to learning by innovative mats designed by a local therapist. Therapist Gail Penman is a director of North East Wellbeing Solutions CIC (known as NEWSolutions CIC) and, alongside...read more
Client News – Wizard! – new Harry Potter film helps Scots vintage firm score monthly hat-trick of Hollywood supply roles on way to record year
New Harry Potter Wizarding World movie Fantastic Beasts: The Secrets of Dumbledore has helped Scots vintage lifestyle specialist Scaramanga score its first monthly hat-trick of Hollywood supply roles on its way to a record year providing props for the silver screen....read more
A charitable St Andrews monthly market set up last year which has already raised more than £1,000 for local charities while supporting makers, bakers and artists is seeking more North-East Fife charities to donate to. Rose & Thistle Markets, which is set to have its...read more
Trust between any organisation and its key stakeholders is vital for you to have any kind of meaningful relationship. The annual Edelman Trust Barometer provides global and national overviews of how trust between people and their governments, business and different...read more
Client Scaramanga founder and owner Carl Morenikeji searches markets around India to source gorgeous genuine vintage furniture and interiors. He also designs beautiful leather bags, briefcases and backpacks for men and women, made by expert artisans, combining...read more
Angus celtic rock band Gleadhraich started their 2022 season with a dream gig - playing to thousands of jubilant fans after Scotland’s dramatic Calcutta Cup win at Murrayfield. The Carnoustie band won the 30-minute post-whistle show to a packed stadium of fans from...read more
PR Client News – Horisk-developed platform helped maintain rigour of Crown Estate Scotland wind farm bid process and make progress towards Scotland’s net zero targets
Fife web consultancy Horisk Leslie Development has helped Crown Estate Scotland (CES) take a big step towards achieving Scotland’s net zero targets by developing the ScotWind Evaluation Platform website used to score bids to lease areas of Scotland’s seabed for...read more