Alan S. Morrison.
ASM Media & PR is delighted to announce the publication of the first in a series of articles on Public Relations for The Open University Business School (OUBS).
Its Professional Knowledge Bank is a growing resource of articles, industry knowledge and insights contributed by OUBS alumni to support their peers.
As well as being a 2003 graduate of the OUBS MBA programme, Alan is also one of the Case Studies for it.
Ideal
When the business school asked members of its alumni association if they could share their some of their expertise with other graduates, Alan offered to submit articles on his main professional offering, Public Relations, as the bank didn’t yet have any articles on it and submitted sample blogs he’s already published on the topic on his website.
The university said they would be ideal and has now published the first one – on the definition of Public Relations. You can read it here.
For more of Alan’s ‘PR Explained’ blogs on Public Relations, go here.
Workshop
To find out how you can use gold-standard Public Relations processes and techniques to achieve your business goals, BOOK for Alan’s March 24th ‘Success from Public Relations’ workshop for Dundee & Angus Chamber of Commerce here.