by asmadmin | Apr 29, 2020 | advertising, Covid-19, marketing
There’s been no shortage of opinions shared about what brands should be doing and saying during Covid-19. This is what research of brand audiences is saying they want to see your brand do and say: Be part of the solution, or its support – A Kantar survey...
by asmadmin | Apr 20, 2020 | Business news, PR, public relations
Alan S. Morrison has had his commitment to professional excellence recognised by his professional body, the Chartered Institute of Public Relations (CIPR), by being appointed a CIPR Accredited PR Practitioner. Alan, who owns and runs ASM Media & PR, has been...
by asmadmin | Mar 11, 2020 | Photography, PR, public relations
Engaging pictures and video are a key tool for the media in the fight to get the attention of readers, so if you want to maximise your odds of getting coverage across your target media it’s important to ensure you provide multimedia content which not only has the...
by asmadmin | Feb 28, 2020 | Business news, Client news, Events
Present and past members of St Andrews Business Club were joined by joined guests for a special dinner-dance at the Old Course Hotel last Friday to celebrate the club’s 70 years. Formed on January 24 1950 by ex-Provost George Bruce at the suggestion of local...
by asmadmin | Feb 27, 2020 | marketing, Social media
Scheduling a series of identical or similar social posts in Hootsuite can be time-consuming and boring. The good news is there’s a quick way to make a copy of one already scheduled, edit it and schedule it for a later date. This is really useful if you’re doing a...