by Alan S. Morrison | Oct 22, 2020 | brand awarness, communications, Local News, marketing, PR, public relations, Trust
[6-minute read] Local newspapers are well past their heyday in sales and the big companies which own the vast majority of them are struggling financially. But there are several reasons why you should still look seriously at them when planning to do some media...
by Alan S. Morrison | Oct 5, 2020 | marketing, PR, public relations, reputation, Reputation management, Reviews
It’s long been recognised in marketing that a third-party endorsement is one of the most marketing powerful tools you can use. The reason is that it helps build trust with people who’ve not done business with you before – making them more likely to enquire about your...
by Alan S. Morrison | Sep 29, 2020 | Client news, Community news, Rugby News
The Strathmore Community Rugby Trust (SCRT) has been recognised for its work promoting community health and wellbeing through rugby with a win at the Scottish Charity Awards. Last month, just 11 days after the Trust announced that His Royal Highness the Earl of Forfar...
by Alan S. Morrison | Sep 18, 2020 | Business news, Client news, Recruitment
Scots recruitment software innovator eTalent has begun its overseas expansion with the appointment of Dublin-based Venture Financial Recruitment as its Ireland Distributor in a two-year £200k+ deal. Edinburgh-headquartered eTalent offers a unique AI-driven web...
by Alan S. Morrison | Sep 17, 2020 | Client news, TV, Vintage
While most UK retailers are announcing bad news, Scots vintage specialist Scaramanga is celebrating its products being seen for the first time on a global network TV drama. Innovative new show, The Third Day, starring Jude Law, Emily Watson and Naomie Harris,...